Box office: Raves boost ‘Miss Granny’ to P85M on first week

ABS-CBN News

Posted at Aug 29 2018 04:26 PM | Updated as of Aug 29 2018 05:34 PM

“Miss Granny,” the Philippine adaptation of the hit South Korean film about a grandmother who regains her youthful appearance, appears to have benefited from raves from critics and moviegoers as its box-office take ballooned on Tuesday.

On Wednesday, producer Viva Films announced that the Sarah Geronimo-starrer has raked in P85 million since it hit cinemas nationwide on August 22, or after seven days in theaters.

 

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“Miss Granny’s” rally at the box office is notable, having earned P7.8 million on its first day — a large figure, but relatively low for a big studio release.

However, by Sunday, following social media buzz and stellar reviews, it jumped to a single-day gross of P21 million, according to Viva Films. The Joyce Bernal film replicated the ticket sales the next day, Monday, with another P20 million added to its box-office tally.

Yet to be seen is how “Miss Granny” will perform as it enters its second week, now facing competition from another highly anticipated local release, “The Hows of Us,” starring Kathryn Bernardo and Daniel Padilla.

“Miss Granny” sees Geronimo as the young version of Nova Villa, whose character regains her 20s apperance after being photographed at a mysterious studio curiously called Forever Young.

She finds the transformation as a means of escaping personal problems, including a rift with her children and her grandchildren, whom she feels no longer value her.

“Miss Granny” marks Geronimo’s first team-up with James Reid and Xian Lim, both sought-after leading men with their respective onscreen “love teams.”