MANILA - ABS-CBN Films on Thursday launched the first batch of stars under Rise Artists Studio, its new talent management arm.
Among them are Anthony Jennings, Arielle Roces, Belle Mariano, Charlie Dizon, CJ Salonga, Daniela Stranner, Gillian Vicencio, Jeremiah Lisbo, Markus Paterson, Patrick Quiroz, and Vivoree -- all originally from Star Magic.
Kaori Oinuma and Rhys Miguel from Star Hunt Management are also part of the roster.
Speaking before the contract signing, ABS-CBN Films managing director Olivia Lamasan described how the movies ecosystem of the broadcast giant has changed through the years.
“Alam po natin na in the past four years, we have seen many changes at isa doon is how our audiences consume our content. In response to that, the last couple of years saw the evolution of ABS-CBN Films into different film brands,” Lamasan began.
“Yes, ABS-CBN Films produces movies pero hindi lamang iyon ang ginagawa namin. We also produce teleseryes for our parent company, ABS-CBN Broadcast. Now we also produce content for iWant,” she added.
To keep up with all the requirements of ABS-CBN’s various platforms, Lamasan said they in ABS-CBN Films thought it best to put up their own artist management studio.
“Hindi po namin magagawa ito without the support of Mr. Johnny Manahan and Ms. Mariole Alberto and the Star Magic team. At this point, we would also like to thank our bosses in ABS-CBN for giving us the blessing to put up this artist management studio,” she said.
Below is a clip to know more about the 13 actors and actresses who would be the faces of ABS-CBN Films’ future contents.